Victoria Jones Strategic Marketing Communications is a consulting practice located in Madison, Wisconsin, that offers assistance to for- and non-profit organizations in strategic marketing planning, development, and implementation.
connect the dots between your goals and your customers’ goals
We work with organizations that want to align their products and services to meet the needs of their customers, current and prospective.
We work with organizations that want to reach out to their customers in ways that attract attention and evoke response.
We help organizations and customers find each other.
from planning to implementation
Our approach to marketing is an integrated process — from visioning to qualitative research to strategic planning to tactical execution.
For-profit businesses can get assistance with brand development, prospect outreach, and loyalty-building.
Non-profit organizations can get help with positioning, fundraising planning, and board development and training.
Every client can get help discovering and implementing the mix of advertising, promotion, social media, sales support, and public relations that will meet its goals and fit its budget.
The firm’s principal, Vicky Jones, has been helping companies, large and small, plan, develop, and execute strategic, integrated marketing communications programs for over thirty years.